Monday, May 3, 2010
Cliff Freeman and Partners
I felt I had to devote one blog to an ad people either find themselves loving or hating. I personally find the ad a little cheap. It combines two elements that should not be combined- sex appeal and babies. I know the campaign featuring Baby Bob gained cult following, but it seems like a cliché ploy to grab immature men and coax them into buying a $3 sub. Regardless of your standpoint, it is undoubted that Cliff Freeman & Partners had a huge impact on the advertising industry and their contribution for (mostly) creative work is missed. Many attribute their demise to their inability to keep up with the modern demands of the ad industry, for they are mostly recognized for their television spots of the 80's and 90's. RIP Cliff Freeman & Partners.
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